Invited to speak at the 2024 SAMPS North American Conference on digital transformation in life sciences. This presentation challenges biotech and life science organizations to reimagine their digital presence for the next generation of scientists.
In a world where digital innovation reshapes industries at lightning speed, life sciences stands at a transformative crossroads. This talk explores how companies can harness digital strategy not just as a tool, but as an integral part of brand identity and customer experience.
The presentation dives into key principles of digital transformation and their strategic application in biotech, demonstrating how embracing digital strategies revolutionizes customer interactions and drives scientific progress. With the digital-native generation entering the workforce, companies must evolve their digital approach to meet new expectations while staying true to their scientific mission.
Watch or listen:
🎥 Watch full presentation
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Podcast version generated using Google’s NotebookLM—an experiment in AI-powered content transformation
Conference: SAMPS North American Conference 2024
Location: San Francisco, CA
Date: December 5, 2024